Detail Cantuman Kembali
Business A Changing World
- Bagikan:
CHAPTER 1 THE DYNAMICS OF BUSINESS AND ECONOMICS, CHAPTER 2 BUSINESS ETHICS AND SOCIAL RESPONSIBILITY, CHAPTER 3 BUSINESS IN A BORDERLESS WORLD, CHAPTER 4 OPTIONS FOR ORGANIZING BUSINESS, CHAPTER 5 SMALL BUSINESS, ENTREPRENEURSHIP, AND FRANCHISING, CHAPTER 6 THE NATURE OF MANAGEMENT, CHAPTER 7 ORGANIZATION, TEAMWORK, AND COMMUNICATION, CHAPTER 8 MANAGING SERVICE AND MANUFACTURING OPERATIONS, CHAPTER 9 MOTIVATING THE WORKFORCE, CHAPTER 10 MANAGING HUMAN RESOURCES, CHAPTER 11 CUSTOMER-DRIVEN MARKETING, CHAPTER 12 DIMENSIONS OF MARKETING STRATEGY, CHAPTER 13 DIGITAL MARKETING AND SOCIAL NETWORKING, CHAPTER 14 ACCOUNTING AND FINANCIAL STATEMENTS, CHAPTER 15 MONEY AND THE FINANCIAL SYSTEM, CHAPTER 16 FINANCIAL MANAGEMENT AND SECURITIES MARKETS
O. C. Ferrell, University of New Mexico, Geoffrey A. Hirt, DePaul University, Linda Ferrel, University of New Mexico
Ed. 9
650 FER b
978-0-07-802313-2
650
Text
English
Mc. Graw-Hill
2014
New York
vi+616 hlm; 20x25cm
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